The GovCon Playbook
A Solo Founder's Map to Federal Contracting

Every wall, every form, every trick, every line item — in one page. Fork it, strip it, resell it, never attribute me. That's the deal.

by The Cochran Block, LLC Dundalk, MD · CAGE 1CQ66 · UEI W7X3HAQL9CF9 v1.0 · April 2026

Who this is for: Solo founders and small shops who want to sell to the federal government, have heard rumors that it takes six months and a lawyer to get started, and want to know the actual shortest path. Everything here is Unlicensed. Copy it. Strip my name. Sell it as your own playbook on Gumroad. I do not care. The moat is the community you build while shipping it, not the document.

§ 1Legal Entity

Timeline: 1-2 weeks. Cost: $100-500 depending on state.

1.1 Pick your structure

Solo gov contractors almost always form an LLC. Sole proprietorship is fine for freelancing; it is bad for federal contracting because it mixes your personal liability with your business liability and it looks unserious to procurement officers. S-corp election is optional and tax-driven; worry about it after your first $100k in revenue.

1.2 Form the LLC

1.3 Get an EIN

Free, online, 10 minutes: IRS SS-4 online application. You'll get your EIN immediately. Keep the confirmation PDF forever.

Warning: Do not pay any service that claims they'll "get your EIN for $49." Those companies are scams extracting money for a free IRS form.

1.4 Open a business bank account

You cannot register in SAM.gov without a business bank account in your LLC's name. Regional/local banks work fine. Neobanks (Mercury, Relay) also work and often faster to open. Your bank name and account routing must match what's in SAM.

§ 2Federal Registration

Timeline: 2-4 weeks. Cost: $0 (everything free; beware third-party "registration services" charging $500+).

2.1 SAM.gov entity registration

This is the gate. Every federal contract touches SAM. Register at sam.gov. You'll auto-generate a UEI (Unique Entity Identifier) as part of registration. After review (1-14 business days), you'll get a CAGE code (Commercial and Government Entity).

2.2 NAICS codes — the trap

You select NAICS codes at SAM registration. Each NAICS has a different small-business size standard (revenue or headcount cap). Picking the wrong code locks you out of opportunities or kicks you out of small-business status prematurely.

NAICSTitleSize StandardSolo-founder fit
541715R&D Physical/Engineering/Life Sciences1,000 employeesSBIR gold
541511Custom Computer Programming$34M revenueMost common
541512Computer Systems Design$34M revenueInfrastructure work
541519Other Computer-Related Services$34M revenueCatch-all
541611Admin Management Consulting$24.5M revenueAdvisory work
541690Other Scientific/Technical Consulting$19M revenueNarrow advisory
541990Other Professional/Scientific/Technical$19.5M revenueFallback
611430Professional Management Development Training$16.5M revenueSkillBridge angle

You can have up to 10 NAICS codes in SAM. Pick your primary NAICS carefully — it determines your "official" small-business status and drives the set-asides you qualify for.

§ 3State Registration

Required if you want to bid on state/local contracts in addition to federal. Parallel with § 2.

3.1 Maryland example

3.2 Other states

Each state has an analogous registration system. Check your state's procurement portal. Most are free. Some (NY, CA) have more bureaucratic processes.

§ 4Optional Certifications

Certifications give you set-aside preference — ie. the contract is reserved for businesses with that certification. ROI varies widely.

CertEligibilityEffortROI
8(a)Social/economic disadvantage, 9-yr maxHigh — months of docsVery high — sole-source up to $7M
HUBZoneBased on physical addressLow if you already live thereHigh — dedicated set-asides
SDVOSBService-connected disabilityMedium — VA verificationHigh — VA set-asides + govwide
VOSBVeteran statusMediumMedium — VA priority
WOSB51%+ woman-ownedMediumMedium — WOSB set-asides
EDWOSBWOSB + economic disadvantageMedium-highHigh — sole-source up to $7M
Honest take: Don't chase certifications you don't legitimately qualify for. The ones you qualify for, grab immediately. The ones you don't, ignore. Scammers will push paid "cert prep" services worth nothing. SBA and VA do all reviews themselves for free.

§ 5Compliance Infrastructure

5.1 Cybersecurity baseline

5.2 Data rights posture

This is where most small businesses lose 3-6 months per proposal. Your options:

5.3 Insurance

5.4 Accounting posture

§ 6Finding Opportunities

6.1 Free portals

6.2 Paid aggregators

ToolCostWorth it?
GovWin IQ$10-30k/yrPrimes only
Bloomberg Government$6-15k/yrEnterprise
EZGovOpps$300-1200/yrSmall shops — yes
Higher Gov$240-900/yrSolo founders — yes

6.3 Subcontracting to primes

Every Top-20 prime has a small-business liaison office. Cold-outreach their SBLO:

§ 7Writing the Proposal

7.1 Read the RFP three times

  1. First read: is this winnable? Do you have past performance, required certs, schedule fit?
  2. Second read: build a compliance matrix — every "shall" in the RFP becomes a row, with a pointer to where your proposal addresses it.
  3. Third read: look for mandatory forms, attachments, page limits, font requirements, submission method (email vs portal vs physical). Missing any = automatic disqualification.

7.2 Standard volume structure

7.3 Past performance — the chicken-and-egg problem

You need past performance to win contracts. But you need contracts to build past performance. How to break the cycle:

§ 8Executing the Award

§ 9Scaling

9.1 DoD SkillBridge — the solo founder cheat code

DoD SkillBridge lets transitioning service members intern at your company for up to 180 days. The service member's pay continues to come from DoD — you pay nothing. Over 85% of SkillBridge interns get hired by their host. You get:

Apply at skillbridge.osd.mil.

9.2 Teaming Agreements

When you subcontract or get subcontracted:

9.3 Mentor-Protégé Program

SBA's Mentor-Protégé program pairs small businesses with larger primes. Primes get credit toward their small-business subcontracting goals; you get mentorship, joint ventures (including for set-asides you couldn't pursue alone), and a growth path.

9.4 The "too much success" trap

Once you cross your NAICS size standard, you lose small-business status. You go from competing on set-asides to competing with primes directly. Plan the transition:

§ 10The Unlicense Baby Overlay

The shortcut for solo founders who don't want to negotiate IP rights with government lawyers ever again.

THE UNLICENSE (drop this in every repo as LICENSE and in every file as header)

This is free and unencumbered software released into the public domain.

Anyone is free to copy, modify, publish, use, compile, sell, or
distribute this software, either in source code form or as a compiled
binary, for any purpose, commercial or non-commercial, and by any
means.

In jurisdictions that recognize copyright laws, the author or authors
of this software dedicate any and all copyright interest in the
software to the public domain. We make this dedication for the benefit
of the public at large and to the detriment of our heirs and
successors. We intend this dedication to be an overt act of
relinquishment in perpetuity of all present and future rights to this
software under copyright law.

THE SOFTWARE IS PROVIDED "AS IS", WITHOUT WARRANTY OF ANY KIND,
EXPRESS OR IMPLIED, INCLUDING BUT NOT LIMITED TO THE WARRANTIES OF
MERCHANTABILITY, FITNESS FOR A PARTICULAR PURPOSE AND NONINFRINGEMENT.
IN NO EVENT SHALL THE AUTHORS BE LIABLE FOR ANY CLAIM, DAMAGES OR
OTHER LIABILITY, WHETHER IN AN ACTION OF CONTRACT, TORT OR OTHERWISE,
ARISING FROM, OUT OF OR IN CONNECTION WITH THE SOFTWARE OR THE USE OR
OTHER DEALINGS IN THE SOFTWARE.

For more information, please refer to <https://unlicense.org>

10.1 The IP section for your proposal (copy-paste)

"The Offeror maintains all software development under the Unlicense, dedicating any and all copyright interest to the public domain. All deliverables are public domain at the moment of commit and fully reusable by the Government, its contractors, and any other party in perpetuity without attribution or royalty obligation. Successor-in-interest risk is eliminated. Zero patents, zero cross-licensing, zero foreign IP-transfer surface area. Full supply-chain transparency via public git history."

10.2 The `unlicense-me` CLI tool

A single-command migration:

cargo install unlicense-me
cd /path/to/your/repo
unlicense-me

Checks dependencies for incompatible licenses, re-writes headers, generates the PR. ~8 seconds per repo.

10.3 Timeline of Invention & Proof of Artifacts

Unlicensed code is public domain — anyone can use it. But priority still matters. Maintain:

10.4 What Unlicense does NOT do